Structured Technologies Continue Evolving, Growing in N.A. Premium Tissue Markets, Tissue360º Spring/Summer 2013
Structured tissue technology was first developed in the form of TAD (through-air drying) by an independent entrepreneur in the Appleton, Wis., USA, area in the 1960s. It was the process acquired and used by Procter & Gamble to produce its White Cloud toilet tissue, a name which it jettisoned in 1993 and rechristened Charmin Ultra, the brand made famous by Mr. Whipple’s “Don’t squeeze the Charmin” line of endless television commercials into the mid-1980s.
TAPPI conference proceedings and presentations, technical papers, and publication articles provide technical and management data and solutions on topics covering the Pulp, Paper, Tissue, Corrugated Packaging, Flexible Packaging, Nanotechnology and Converting Industries.
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Structured Technologies Continue Evolving, Growing in N.A. Premium Tissue Markets, Tissue360º Spring
