Healthy european Tissue and Towel Market driven by growth in Per Capita Consumption, Tissue360º Fall/Winter 2014
Europe’s tissue and towel markets have grown nearly 30 percent in nine years—from 7.4 million metric tpy in 2005 to 9.6 million metric tpy in 2014. Population for the region over the same time period was about 750 million, with a flat to slightly declining rate of growth. So growth in tis-sue and towel capacity must be attributed to increased consumption per capita, much or most coming from improvement in eastern European economies.
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Healthy european Tissue and Towel Market driven by growth in Per Capita Consumption, Tissue360º Fall
