Advanced Techniques for Integrating Brand-Authenticating DNA into Point-of-Sale Packaging Materials, 2016 PLACE Conference

ARE YOU A TAPPI MEMBER? TAPPI members have exclusive, FREE access to technical conference papers and presentations six months after the conference in TAPPI's e-library. The e-Library offers:

  • Unlimited access to more than 18,000+ documents
  • Fast, robust search engine for fast search results
  • Members get FREE access to conference proceedings, TAPPI JOURNAL articles, Paper360º articles, archived Solutions! articles, and much more
  • View thousands of technical paper abstracts
  • Ability to search by keyword, title, author, events or industry segment

*Technical papers and presentations are available for sale immediately following the conferences before the 6 month embargo period.

Please Note: This document will be available in PDF format in the "My Electronic Documents" link on the home page once your order has been completed. Please make sure you have the latest version of Acrobat Reader. Click on the Acrobat Reader icon to check for the latest version, it’s FREE. To print a hardcopy of a PDF file correctly you must have a postscript printer. If you are not sure if your printer is a postscript printer please refer to your owner’s manual.

Purchase of electronic (downloadable) documents made at by credit cards, followed by instant download CANNOT be cancelled. We do not offer refunds on electronic download documents.

Today's competitive global marketplace makes brand protection a critical objective for point-of-sale packaging. Impacts of counterfeiting and piracy reached US$1.7 trillion in 2015, over 2% of the world's total economic output. Counterfeit deterrence, brand protection technologies, and product authentication tactics help brand owners maintain and build on customer trust as well as protect margins which are eroding under counterfeiting. Knowing the point of origin is also an essential feature of what the customer buys, even if it is an intangible or a difficult-to-verify quality. Among other counterfeiting counter-measures, advanced techniques have been required to provide resilient physical and chemical binding of covert brand-authenticating technologies to packaging material surfaces. This paper examines ground-breaking DNA marker technology, and describes new plasma surface modification techniques and integrative sealant protocols which provide customized and secure chemical binding of brand authenticating markers to polymeric and metallic packaging materials. 

Author: Rory Wolf
Advanced Techniques for Integrating Brand-Authenticating DNA
Advanced Techniques for Integrating Brand-Authenticating DNA into Point-of-Sale Packaging Materials, 2016 PLACE Conference

New Releases


Kraft Recovery Boilers, Third Edition  

Sponsored by the Recovery Boiler Program R&D Subcommittee of the American Forest & Paper Association (AF&PA) and published by TAPPI Press.



Handbook For Pulp and Paper Technologists (The SMOOK Book), Fourth Edition

The best-selling text to introduce the entire technology of pulp and paper manufacture.



Guidelines for Safe Assessment and Operation of Yankee Dryers  

A project of the Yankee Dryer Safety & Reliability Committee.



Check our newest additions.

TAPPI Press offers some of the most in-depth resources and references for the forest products and related industries. 

See More


Available for Purchase – Conference Proceedings

TAPPI maintains a record of key conference papers, presentations, and other conference publications, available for purchase in a variety of formats.

See More