CASE STUDY: TRANSFORMING DEMAND PLANNING FOR A MEDIUM-SIZED TISSUE MANUFACTURER, Tissue360º Spring/Summer 2025
Consider the journey of a successful tissue business
in Europe:
A medium-sized tissue manufacturer struggled with inefficiencies
in demand planning. In 2020, the company embarked on a transformative
journey following a thorough pre-study and vendor analysis.
The business objectives centered around reducing inventories and
working capital, improving OEE (Overall Equipment Effectiveness),
enhancing planning agility and efficiency, lowering forecasting errors,
and increasing overall service levels.
The case company is part of larger conglomerate with a multi-billion
annual turnover.
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