Hot Melt Adhesives Used in the Feminine Hygiene Market Asia-Pacific, 1996 Hot Melt Symposium Proceedings
In 1993 the worldwide consumption of sanitary napkins and panty liners was put at 75 billion units (1) With an annual growth rate of 5% the consumption in 1996 was expected to be close to 92 billion units. This has been translated to a global sales of $5.5 billion in 1993 with approximately 70% or, $3.85 billion, for external products (1) . The US external feminine hygiene market was estimated at $2.1 billion. (1) While in countries such as the USA the market penetration is virtually 100% in China it is about 10% with sales of 5 billion units and a potential of 50 billion units
Hot Melt Adhesives Used in the Feminine Hygiene Market Asia-Pacific, 1996 Hot Melt Symposium Proceed